It has always been said that diamonds are a girl’s best friend. Well, that may be true, but for many girls their makeup is their best friend.
There are lots of various types of cosmetics out there, but one has started to get more and more concern. Benefit is a kitschy and enjoyable makeup line that caters to women of all ages.
Benefit was developed by the Ford twins in 1976. Their objective with the makeup line was to make it enjoyable and functional.
They began specializing in effective quick fixes for every day beauty dilemmas that brought with them a great sense of playfulness. Today the Benefit cosmetic line has grown to be sold in over twenty-five different countries across the globe.
Perhaps the product that Benefit is known for the most is their lip and cheek stain called “Benetint.” It was actually developed back in 1977, and is still one of their top sellers. However, it brings with it a crazy story about how it was first developed.
Originally, the Ford twins concocted “Benetint” to be used by exotic dancers. The dancers used it to make their nipples look pretty while they were performing. The Ford twins had no idea that it would be that product that would shoot Benefit cosmetics into the realm of a global sensation.
Tags: Beauty Products
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